Behavioural Science

Looking to optimise participant uptake and engagement with your clinical trial or study?

Behavioural science offers the opportunity to connect more meaningfully with your participants. By understanding their motivations, fears, and behaviours, you can create interventions that truly resonate and drive better results; leading to larger recruitment uptake and higher retention rates.

To get started, email the team at [email protected].

In NHS DigiTrials, we employ a tailored approach to behavioural science, drawing from a range of methodologies to address the specific needs of your research. Some of these include:

• qualitative research - in-depth interviews, focus groups, and observation studies to uncover participants' motivations, beliefs, and experiences
• quantitative research - surveys, questionnaires, and experiments to gather numerical data on participant behaviour and attitudes
• Nudge Theory - subtle interventions to influence behaviour without restricting choices

Our team of experienced behavioural scientists and researchers will work closely with you to identify the most appropriate methodologies for your trial, ensuring that our approach is aligned with your specific goals and objectives.

Our service fees depend on your study or trial's needs. We provide a clear quote after reviewing your requirements.

If you are interested in using the Behavioural Science service or would like to know more, contact the team at [email protected].

Alternatively, call 0300 303 5678.