Publication, Part of Statistics on Local Stop Smoking Services in England
Statistics on Local Stop Smoking Services in England - April 2024 to March 2025 (Q4, Annual)
Official statistics
Part 1 - Quit attempts and self-reported quit rates by demographic variables
This section of the report presents information on the number of quit attempts and self-reported quit rates by a range of demographic variables.
Gender identity
Number of quit attempts
A higher number of women attempted to quit in 2024/25 (171,734) than men (151,370).
Self-reported quit rate
Men had a higher self-reported quit rate than women (54.9% and 52.3% respectively) but similar CO validated quit rates (men 12.3%, women 11.6%).
Age
Number of quit attempts
There was no clear pattern by age. The largest number of quit attempts came from the 45-59 year old age group (34.7% of all attempts).
Self-reported quit rate
The self-reported quit rate increased with age, reaching 56.7% for those aged 60 and over.
Ethnicity
Number of quit attempts
Of those setting a quit date in 2024/25, 192,597 (80.9%) were of a White ethnicity.
The next most represented ethnicity was Asian or Asian British, with 13,521 (5.7%) of those setting a quit date.
Self-reported quit rate
The self-reported quit rate by ethnic category ranged from 54.6% for 'White' to 45.5% for 'Mixed.
Men/women split by ethnicity
The proportion of those setting a quit date by gender varies across ethnic groups. For 'Asian or Asian British', 73.2% of those attempting to set a quit date were men. For 'White', women made up 52.6% of those setting a quit date.
Socio-economic classification
Number of quit attempts
Socio-economic classification has been determined by smoking cessation advisors using a methodology adapted for use in NHS Smoking Cessation Services. For more details about socio-economic classification, please consult the Notes & Definitions section of Stop Smoking Services Q4 2024/25 data tables.
The largest number of quit attempts came from 'Routine and manual occupations' (51,712). The next most represented group, with 35,402 quit attempts, was 'Never worked or unemployed for over 1 year'.
Self-reported quit rate
The self-reported quit rates varies across socio-economic groups, ranging from 86.5% for 'Prisoner' to 48.5% for 'Never worked or unemployed for over 1 year'.
Region
Number of quit attempts
The South East and London had the highest number of quit attempts (38,314 and 32,286 respectively). The North east had the lowest (15,536).
Self-reported quit rate
The self-reported quit rate was highest in Yorkshire and Humber (63.2%) and lowest in the West Midlands (42.3%).
Pregnant women
Number of quit attempts
6,665 pregnant women set a quit date in 2024/25. This is a 36% decrease on 2023/24 (10,448). The figure for 2024/25 is the lowest in the last 12 years.
Self-reported quit rate
For pregnant women, the self-reported quit rate was 48.7% in 2024/25, which is a decrease compared to 2023/24 (50.1%), however it is higher than any other year since 2013/14. The CO validated quit rate has increased for the fourth consecutive year. For 2024/25 the CO validated quit rate was 24.7%, rising from 2.1% in 2020/21. The rate for 2023/24 is similar to the year before the COVID-19 pandemic, when the rate was 24.3% (2019/20).
Last edited: 25 July 2025 3:30 pm